Earn money from Google

CTR – Click Through Ration is the ratio of number of visits to the number of clicks received. Higher the CTR, higher is the income, so everyone wants to improve the CTR of their pages.

The CTR Mystery:
This remains to be a unsolved mystery to everyone, because there are many factors which influence the CTR. The one which works for one doesn’t work for the other one. So its on everyone’s hand, If you succeed in your trials you win. It depends on the layout of your site/blog.

Improve CTR:
There are some common facts which work for everyone

Quality content always works to get higher CTR. As I have already said before the quality and unique content is very important and that surely help your CTR to increase.
The display of related ads on your pages is a must. If the ads displayed on your page do not have any relation with content. Then your visitors will never going to click on the ads, so to get the related ads, Keyword is a must.
The placement of your ads is also a biggest factor; no one can suggest anything here. This varies for every layout and for the subject. It’s all in your hands to test different layout f ads and location of ads.